This is what science is all about, prediction. You know, if you put that that switch up, the light will come on, that’s scientific, cause and effect. He led this. And the models that they got back after that were terrible. Well, the zoos and the world were just gonna… Read More
What issues would you like to see the National Zoo Organization addressing now?… Read More
Very easy, a good question. And I think it has an easy answer. Today, the biggest problem facing you and I, and our families, and zoos is, I would say five problems. Now, about 30 years ago when computers were really (indistinct) there was an organization called The Club of… Read More
14 years at Fort Worth, two years at Portland, and 16 years at Oklahoma. We never had a problem after that. Read More
Notarized. Notary. notorious public. He needs to, you need to get that on there. I mean, it needs to be absolutely legal. You don’t want any holes in it, because there’s people like me out there in law, and we’ll look for those holes, but I’ll fix you one that… Read More
And you need to get it signed by both his parents, his guardian, whoever is his legal guardian. Read More
You need to get it. What is it?… Read More
And what we did was start a junior curator program. We did this at Fort Worth, we did it at Portland. Big deal in Portland. And we did it in Oklahoma City. And it worked. And we had, when we started out, we had about six of them. And I… Read More
They would go through the routine was they would spend Saturday morning in class listening to zoo people give talks on the zoo, on our zoo, zookeeper. Or we had a visiting zoo professor, zoo director. If you’d come down we would’ve had you to give a talk to them. Read More
How can zoos improve their connection with kids and teenagers to heighten their zeal and awareness about the natural world?… Read More
Well, I can tell you what worked for me at three different zoos, but I have to go back. I was about 18 in Galveston, Texas. There weren’t any zoos in Galveston. And I went to the Houston Zoo. And right in the middle of the Houston Zoo was a… Read More
So I stopped one of them. I said, “You know, I’m from Galveston and I’m interested in herpetology.” “Oh, well you need to talk to so-and-so, Bill Millstadt, he’s our curator, junior curator of herpetology.” So they took me to Bill Millstadt, who’s became quite an active herpetologist in his… Read More
And then I would, I was told, “Well now, up at about five or 10%,” “Why?” “Well, we get our budgets based on this sort of thing, show that people are using the zoo.” I never did that because I really wanted to know how many people were coming into… Read More
Well, I mean, I don’t want to answer it with a simpleton, a simplistic thing. But the purpose of zoos is to be visited, to be educated there. You have to use the zoo, usage is the big thing. Attendance figures may be part of the, well when I worked… Read More
And I think zoos need to be very sensitive and do whatever they can within discreetness, within the realm of, that we’ve all pretty well agreed on of what a zoo should do and what it should be. They need to work on that, and make sure it gets across… Read More
Any advice- Yep, any advice for the neophyte zoo director about the importance of marketing zoos?… Read More
And they never would vote against the zoo after that. Some of them, you know, you can’t crack all the nuts. I shouldn’t have said that. Some people you cannot educate, but you need to make that effort. And if it doesn’t work from you, those people are usually sensitive… Read More
What are the most important aspects of marketing?… Read More
Now, they’re brought about by lobbying agencies, and all that, but we can lobby. And we need to lobby for better protection, for fewer problems in the environment. And I think that’s paramount for the zoos to do, because they get the bulk of the people coming through them more… Read More
Well, I think number one, you, of course, you educate them. How do you educate them? I believe you get them to the zoo. Everybody likes some special treatment. I think I already told you on Friday, we did a zoo walk. And I would suggest anytime we had a… Read More