Interview 3934 – Caption Index: 219
How successful was that program?… Read More
How successful was that program?… Read More
Well, we raised, they got us initially a ram and three yews and like all good hoofstock, you put them together and you give ’em halfway reasonable food and containment and they’re gonna make little hoofstock. And so, every year we had big horn babies and most of those survived,… Read More
So, I would wind up on TV, but not in a big activist role because my board didn’t want us to be an activist organization. So, I painted us as a place where everybody could come and learn about the desert that the developers could come and learn if they… Read More
You were well received by the press?… Read More
Yes. Yeah, they liked us. There wasn’t much talk about out in the desert in those days. So yeah, we had a baby big horn born. That was good for quite a bit, or kids coming to the park or whatever. I mean, you mentioned the baby big horn being… Read More
That was part of that government program?… Read More
Did you have a marketing strategy?… Read More
You indicated trying to reach everybody. Marketing strategy was Karen on the grip and grin run every day. For years it seemed like I was in every rotary club and lion’s club and then, because we didn’t have much staff. For the first two years it was just me. And… Read More
Those people didn’t have anybody under them. I mean, we had a staff of four or five people and we were already six years old because we just worked long hours. So, things like marketing, I did all the accounting. I’ll do all the bookkeeping. I finally had a secretary,… Read More
There was a lot of arguments about destroying the desert ’cause most people didn’t see anything out there that they were gonna destroy when they cleared it ’cause there was nothing on it, right?… Read More
No, no, of course not. But the university helped a little bit because they had a university researcher that was getting his PhD in big horn ecology. So, the university helped with some fence. Basically we just fenced off a big piece of the hillside. So, all we had to… Read More
You talked about trying to reach various audiences. Read More
What was your marketing?… Read More
And again, initially it was like, hm. And then it was like, well fine. Yeah, okay. So, there was never any pushback until I started to get to the bigger stuff. Read More
To the antelopes?… Read More
To the antelopes. I mean, that was gonna be a pretty groundbreaking decision. I mean, even because by then we had done some midsize North American things like coyotes and kit fox and big horn sheep as part of a research project that was fish and game came to us… Read More
Just to follow up with that, the big horn, were they, since the government approached you, were they helping the funding?… Read More
And so, you can do that job if you choose to just as well as plants as animals, but we’re trying to do the whole ecosystem, so we need both. And we’ve talked about various animals for comparative. Read More
What was the first exotic non North American animal that you brought in and how did you sell that first one?… Read More
Well, the first one, the first non exotics were in the very first building we built, which was the little rodents. So, we had kangaroo rats and so I brought in jerboa and at that time they were pet shop animals, jerboas (laughs). So, it wasn’t even hard to get… Read More