Interview 3934 – Caption Index: 505
If so, but are there any changes that you think need to be implemented to make them better, improvement?… Read More
If so, but are there any changes that you think need to be implemented to make them better, improvement?… Read More
(Karen sighs) I think they’re an asset. I really do, obviously it was one of the reasons why I thought zoos were relevant as opposed to just a place to come and gawk at the strangest thing you could find to put on exhibit. So, I do think there’s a… Read More
And so, if there’s any hope for people trying to save little bits of this planet over time, it’s only gonna be because they’ve somehow made an emotional connection to an animal and you don’t make that emotional, you might get interested by watching a TV program, but there’s just… Read More
Where will zoos be, and what do you think they’ll be doin’ in 20 years?… Read More
(Karen exhales) I hope that they’ll be continuing to work together on what I hope will be more successful programs for integrating zoos and field work. I think that issue is probably the hardest one to resolve with your community, your at-home community and your donor community is that they’re… Read More
So, then we might as well shut our doors. So, trying to do more, find ways that I never really found. I mean, not that I was any good at it, but of really getting my donors and my supporters excited about connecting us to the field. I could do… Read More
Safe place to bring the grandkids, a place to bring the grandkids. ‘Cause again, in my community they were all old and retired for the most part. So, they weren’t as worried about bringin’ their kids initially. Now, of course it’s kids, but at that time it was, “I’ll give… Read More
Where do you see zoos going these days?… Read More
I think again, the first thing would be to market your institution any way you can to your local people to get them in the door. Because until they’ve been in the door, you’re still this abstract thing. And so, and it’s critical for support. It’s gonna be critical for… Read More
One of the things that I never did because I didn’t have a local community until it was too late to do it was literally asked my community, what do you want from us?… Read More
We started kind of asking that later on once we already had things, but initially I just said, well, I’m gonna put this out here ’cause I was, again, I was young. I figured if I built something wonderful, they’d come anyway, but it doesn’t hurt to ask your community… Read More
When you finally got around to asking your community what’d they tell you?… Read More
I’m a new zoo director, a neophyte. Read More
What can you tell me about the importance of marketing zoos?… Read More
Some of the most important aspects of marketing would you like to impart to me?… Read More
Zoo education for the zoo professionals or for public?… Read More
Public. Okay. I guess all of the above. And I think there’s ways to do that in a variety of offerings so that because any one thing isn’t going to accomplish all those things and isn’t gonna interest one individual. I think you have to connect to people wherever their… Read More
So, you connect, as broad as you can develop programming for, you should probably develop it because that just gives you more ways to connect to individuals ’cause each individual that comes into the park or you’re trying to get into the park, might come in for a slightly, obviously… Read More
And so, I think it behooves us to look at our visitor as not just a visitor but they’re just as diverse as all of us and how many ways can we reach ’em?… Read More
Yeah, so you gotta give the new kids a chance and maybe there’s some really good ones out there. I think there’s maybe a tendency to think that curating a collection is somehow harder now than it was before and it might be because you’re expected to know more about… Read More