And I could go through a whole slew of things, you know. One of the things is to try to get the media convinced that you’ve got something really good to say that should be revealed to the public on the media. So that’s where this specialized channel or a wildlife spot somewhere that we can talk about these things in the media. The media is one of the important things. But the other thing is is that, zoological parks, thank God that they’re around because they’re keeping urban people who don’t even wanna walk in the woods anymore. They’re keeping them informed about other forms of life on the planet. That’s one of the main, main things for zoological park do. I think the zoological parks can take a bigger role to the public.