Oh, well, first of all, listen to your surveys. Be willing to ask questions outside the box on your surveys to find out what your, your visitor expects and wants from you. Then decide if you can actually do it. Now in some cases you can’t do what they would like, but if you can find a way to compromise and come up with something that will engage them, entertain them, you know, try to meet some of their expectations, then I think you need to do that. Obviously it’s our guests that keep zoos alive and aquariums alive. They pay at the gate, they join memberships. And so you have to meet some of their expectations as well.
