And we basically invited the press in and tried to include him on everything. And we particularly, again, I mentioned it shortly after, maybe a year or two after I was there, we got this outstanding marketing director, Sue Allen. And she was, she knew by first name, every TV station person, every cameraman. She knew everybody. And we were very open with that. Now Sue would do most of the PR and most of the things, but if there was an issue, say a kangaroo got hurt by the train or something, she’d always bring me and I would, you know, if it was a big issue, I would always be the one to talk, but she’d tell me what to say. So I think it’s just important to be open and honest with the present. Don’t, don’t tell them, find out anything. You get in front of the story and at the same time tell the park commission and, and your governing authority, tell the zoo society ahead of time before you get out with any story.
