The, the thing is that to do that you need to be one of the best. You need to really show your best foot forward. Many would probably have a tendency to focus on local animals, but I, I know from past examples that you realize, ah, that alone’s not gonna sell it. We need to bring in something else that’s a greater attraction. Make the story of, oh, here’s a trip from the Mississippi River down to the Gulf of Mexico. If you show just the headwaters of the Mississippi, it’s like, yeah, it’s okay. The fish aren’t overly interesting. But if we talk about the path down to the Gulf of Mexico and then we have this Gulf of Mexico component to it, you’ve expanded and you’ve been able to talk more about the environment, what it means to have runoff from all the agricultural fields feeding into the Mississippi, how that impacts the Gulf of Mexico, the creation of dead zones.
