Not saying get away with any of that, do away with any of it. But you got to have that ignition, that emotional ignition that people need to say, wow, I want to come back here. This is very cool. And if you’ve got a controversy, you can think about it the other side, you’ve educated people on that side for them to go, wait a minute, I can’t believe that that would happen at that zoo. ‘Cause I’ve been there and I’ve seen the following. I can’t believe that that would be going on. So you’re kind of giving yourself a little insurance policy as well by educating. And we gotta talk about everything we do.
