And so we looked at the cost effectiveness after the first year of operations, and I presented it to the board. And it had a very lukewarm reception from the board because actually it wasn’t really making a lot of money. And they said, “Well, do you really wanna continue with it?” And I said, “Yeah, because it may not be financially viable yet, but I’m sure it will be.” But more importantly is that, we’ve had like 50 journalists who have written about it and published it in tourism magazines. And we heard like 20 film crews come up and it’s like you’re minting publicity. They said, “Okay, fair enough, we keep it on.” And it just got better and better. I mean, we had to do a clone, we did tea at the zoo. So we did breakfast at the zoo, tea at the zoo. Tea was with young orangutans.