It was certainly more than what we did have. We did a sponsor early on, in the Robert Bean days in an educational series before Marlon Perkins that, I think it was a 12 or 13-part series on early television here in Chicagoland. But quite frankly, it was conducted by a woman who really wasn’t associated with the zoo, who didn’t understand the attractions in terms of the species that we were holding and their behaviors, et cetera. I mean, she concentrated basically on what you might call their appearance, their morphology. She used more museum specimens than zoo shots. I mean, that was, in my view, terrible. But it was an early venture in that respect that the board of trustees funded. And so it was a considerable investment.
