Is to obviously to breed animals and to keep endangered species from disappearing and a lot of good stuff. And they use the word conservation a lot I might add, but that’s not it. The real challenge of the zoological parks is, there are two things, but one of the things is to promote the idea. Every exhibit should include some comment about the basic laws of nature that support life on the planet. That nobody’s talking about these. It doesn’t pay to have a old lion sound asleep in front of a $5 million fake rock. By the way, I got in big trouble with this once by telling a group in Columbia, South Carolina, that I could do more with a mountain lion live on the stage in 15 minutes than they could do in a year with an animal lying sound asleep in its exhibit. I got in big trouble for that when I–.