Fundraising is more difficult today than it was when I started, and I started this aspect of my career or my zoo professional job. It’s difficult because you’re competing now because of the problems in municipalities, the demand for dollars for all the non-profits, you’re competing with the arts, you’re competing with the museums, you’re competing with the parks, and everybody’s going after those same dollars, because it’s more and more difficult for them to get tax-based dollars. So you really have to have a good product.
