And it’s like, I’m not hiding anything. We made a mistake, this happened. And if you can get to that point of honesty where media, and unfortunately social media, you can’t control, but print media and television media, when you gain their confidence that you’re not hiding anything, you’re being legit. How they approach a story to put out in front of the public begins to change. I ran into this in Miami, and this is where I learned my lesson, my wife did too, who was in charge of Brookfield Media while she was there, we had a guy named Mike Clary at the Miami Herald.