(laughs) Well, the, you know, the, the Royal Zoo saga, I guess, or whatever you want to call it. We were always big believers in actually, if, if you might recall, I got up in front of, and kind of rather pointedly and loudly argued in favor of, you know, all zoos having reciprocal, reciprocity with all other zoos in North America at one time in front of AZA, when people were talking about and only given half price reciprocity, or of course, a number of zoos like San Diego and Denver had, didn’t give any reciprocity. But we always believed in full reciprocity for the membership, from any other zoo. And I think, you know, for a long time, that was a good policy, but it came back and bot us in the rump severely in that we were changing, we were changing computer systems. And so we had a kind of a lapse in being able to track our demographics as well as we should have and were. And when we got the new computer system up and running, we found out that there were some zoos that had figured this out and, and were actively selling entrance into the Omaha Zoo, into the Henry Doorly Zoo in Omaha, as part of their membership package. And Lincoln, Nebraska was one. You know, we were, we were getting about 60 some odd thousand people a year from, you know, from Lincoln, Nebraska that were buying a Lincoln, Nebraska Zoo membership at, at half the price.
