And they didn’t all know how to answer the questions to the public the same way. But they knew who to go to. So a a a lot of people get more pride for working for the zoo because now they’re working for something that’s making a difference and they can brag about that to their family. I think it helps with HR with retention, because now you, you are working for an organization that really makes you feel good about what you’re doing. And you’re not just punching it, punching a time clock to get some money so you can sit home and watch football at night, you know, in the, on the weekends. Now you’ve said this, I assume you’ve said it many times, you can’t run a zoo today without conservation. I don’t know how you can have a double standard and have a mission statement that says that you are connecting people to the wild and you’re saving animals and habitats without, without doing, without addressing your mission. If that’s your core mission, you have to deliver on that.
