And they’re, they’re doing things. So I think they really expect the animals to be well taken care of and, and, and, and have enough space to run around. And then they’re not in cages. They, they wanna feel good about their animals. And remember most of the people they come to a zoo maybe only have gone to one or two zoos and it’s mostly their own zoo and they wanna be proud of their own zoo. So they like it in the paper when they see baby animals are born and they, they know something’s good has happened at the zoo. So they wanna feel good about their zoo. They wanna feel that their zoo is in a leading edge of animal welfare and that they, the animals are healthy.