Don’t try to hide anything. Somebody’s gonna see it. A keeper’s gonna see it and report it to, you know, go around you and report it so you can’t hide anything in it. So you might as well show ’em, show ’em what it’s all about first. So we did that and Sue was a master masterful about it. And she’s, she’s been retired from the zoo for a while, but she keeps getting jobs people hired to consult with. She’s worked for the Natural history museum, the science museum, the library, kind of his part-time jobs after he is retired ’cause she’s so no well known in town as being the marketing guru. So we were lucky to work together. And obviously a zoo has animals.
