It, it’s tough because things are so diffused nowadays. You know, when you think about, in a time when there were three networks, when an article in Life magazine could literally have a, a national, a nationwide impact with media and messaging, so diffuse it. It’s hard to, to have somebody rise, you know, rise above the rest of the landscape, the way some of those examples are. Marlon Perkins folks like that did. But I, I can’t, I, I think what’s, what’s different now is you don’t necessarily need a, an individual spokesperson to expose folks to such a variety of messages about nature, natural systems, zoos, you know, so, so I don’t, like I say, nothing pops to mind and I’m probably not the most modern media savvy person in the world, but I, I don’t know that there are stars of that caliber, but I think there are so many different messages out there that kids today or the public today are exposed to a lot more opportunities to learn about nature.