Well, you know, in a way, successful interpretation has, has rather gone round, full circle years back. The best way always was having a living human being, preferably a member of staff or, or a docent interpreting an exhibit live to somebody. But of course, because that’s expensive on time, other methods were developed, mostly written notices, which a lot of the time don’t work because unless you’re really, really interested in that particular animal, nobody is reading a lot of these, you know, a lot of these very beautifully produced notices. But with the advent of social media, with apps on where you can actually, you know, many zoos now have their interpreted basically in a way that you can carry your phone around and see them. That given that as we know only too well that you young people can’t be detached from their phones, that has been a huge help. The, the way that signage has evolved in many zoo has improved considerably in as on the back of the understanding that you, you nobody is going to read six paragraphs of why this lion, you know, where it comes from and, and all the bylaws. So most writtens who interpreters now have, have condensed that to key information and made it attractive. Some, like we North Carolina, we do use video screens quite a bit and have information covered, little information points where people can go to and press buttons and, and see something.
