The other thing that wasn’t prevalent, and I mentioned it wasn’t prevalent when I started, was marketing and PR knowledge. But that’s become incredibly important, especially as we look at buffering the animal rights propaganda and all of those types of things, and the attack that zoos are getting now, we have to be mindful of being able to have the marketing and PR skills that we normally would not think would be associated with president and CEO. Pittsburgh Zoo is a large zoo. Yep.
