I said, it’s the most beautiful zoo setting in the world, it’s great. But there’s nothing else about it. And so, eventually, I lamented with a guy called Dennis Pyle, who was the director of the Singapore Tourist Board for Australia. And Dennis said, “I was sitting down lamenting over a beer,” and I said, “I just can’t get any tourists to come to the zoo.” And he said, “Well, maybe you need to have some unique selling proposition.” You know, USB And he said, “You’ve got a whole bunch of orangutans there, how do you make use of them?” He said, “Can you have a meal with an orangutan?” And I said, “Yeah, you can.” And I know we flipped down to question number 46 or something, “But can you have a meal?” And I said, “Yeah.” I said, “We could do lunch, I guess.” He said, “Ah, lunch is too hot, you gotta do breakfast.” I said, “Yeah, but all the hotels offer breakfast as a package with the room.” And he said, “Yeah, but anyway, that’s the time of day to do it. Do it early in the morning, cool.” And so I said, “Okay.” And so he said, “You try and work with these tour operator who handles Australian market, Jetset or Jetabout. Yeah, Jetabout tours.” And so I said, “Okay.” So I dealt with them. Dennis said, “Talk to you, guys.” So we set up this thing, breakfast at the zoo, did it twice a week. And I went over to Sydney to promote it in Sydney and TV and stuff, breakfast shows.
